Italian design has always stood out for its creative dexterity and aesthetic sensitivity, its ability to combine craftsmanship and innovative processes, its focus on materials and the influence of local supply chains on production. Over time, these characteristics have allowed Italian design to combine the best economic, cultural and scientific qualities, making it one of the most appreciated symbols of Italy abroad.
The ability to project has always been the cornerstone of design. The Italian translation of the term ‘design’ is ‘progetto’ (project), a word that carries the notion of the future itself. Italian design has never been confined merely to the production of beautiful shapes, but has also focused on the ability to build relationships between products, services and users; this attitude has made Italian design intelligible and appreciated throughout the world. The Italian design movement was born in northern Italy between the two World Wars, more precisely in Lombardy, where a few young designers and architects – Franco Albini, Achille and Pier Giacomo Castiglioni, Vico Magistretti – began to create objects with a new and contemporary touch that combined functionality and beauty. This is how some of the icons of Italian excellence in international design were born.